Ghanaian filmmaker Leila Djansi has warned that Ghana’s film industry is heading nowhere unless it undergoes a fundamental shift.
She argues that the industry remains stagnant because it refuses to evolve and embrace new distribution strategies.
Taking to social media, she recalled a past warning she gave about the dangers of relying on Opera Square for film distribution, only to be met with insults and excuses.
“Right here on Facebook years ago, I spoke about the damage Opera Square was creating and how the industry needed to leave that behind. Excuses. Insults. Stories. What happened? As it stands now, if you make a film in Ghana, there is nowhere to even distribute it.”
Djansi believes that Ghanaian filmmakers are trapped in a cycle of low-budget productions with no clear path to global recognition.
“And you’re stuck in the vicious micro-budget cycle. You’re waiting for Netflix? You will wait forever. Unless you change.”
READ ALSO: The Industry Prioritizes Who They Know, Not Who Deserves It – Lilwin
She urged industry players to stop defending mediocrity and instead focus on making lasting improvements.
“Stop enduring mediocrity, please. Instead of these knee-jerk reactions, instead of acting like people just want to hate, forget the who and the how and actually listen.”
Encouraging filmmakers to accept criticism and use it for growth, she emphasized, “Sit with the criticism. Use it to rise.”
Ending on a humorous note, Djansi admitted that she initially planned to stop talking about Ghana’s film industry but couldn’t resist addressing its ongoing struggles.
“Ahhh Afua, I thought you said you’re not talking about Ghana anymore? Sorry… new year resolutions start in June.”
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