Nigerian star Tiwa Savage has offered insight into the relentless drive behind the success of Nigerian artists, attributing their global prominence to the unique struggles of surviving in the country.
Speaking on the “Shopping the Sneakers” podcast, Tiwa reflected on the resilience and grit that shape Nigeria’s music stars.
“When you come to Nigeria, you will understand why we breed so many superstars,” she remarked. “To survive in Nigeria is something else, so that’s why the artists that come out of Nigeria are just like hustlers. They are just hustling.”
Despite these hurdles, the country has consistently produced some of the most influential names in global music, including Burna Boy, Wizkid, Davido, and Tiwa herself.
The “hustler” mentality Tiwa refers to is a defining characteristic of Nigerian artists who often turn adversity into motivation.
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From performing in grassroots venues to navigating the complexities of the global music industry, Nigerian musicians have mastered the art of resilience and resourcefulness.
Their music not only resonates with fans worldwide but also reflects the stories of determination and survival that many Nigerians relate to.
Tiwa Savage, a trailblazer in the Afrobeats genre, knows this journey intimately. Starting her career as a backup singer for international artists like Mary J. Blige and George Michael, she eventually returned to Nigeria, where she became a household name. Her rise to stardom exemplifies the very hustler spirit she described, as she navigated challenges and broke barriers to achieve international acclaim.
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