Music executive and talent scout Michael Collins Ajereh, known within the showbiz world as Don Jazzy has shared in a new interview how he chooses the artists he signs by looking for their distinctive abilities.

According to him, the main criterion he looks out for is his talent. Additionally, the potential artiste must have good luck and be adequately prepared.

The head of Mavin Records stated this in an interview with media figure Hauwa Magaji. He also stated that his signees needed to be consistent in how they presented themselves both before and after becoming famous.

Don Jazzy said; “I look out for talent, luck, preparation, and being at the right place at the right time. Showcasing yourself is also important, even after someone discovers you.”

Speaking on whether he feels bad about being taken advantage of, he said; “(American rapper) Kanye West says if you cannot use somebody and somebody cannot use you, you are useless. I am grateful that I can be used actually.

That means I am valuable enough to be used for something. I feel like if people can reach out to me for something that they need; it means I am valuable.”

On how he combines his private and social life, Don Baba J said; “I am not supposed to be an artiste. I and the camera don’t agree. However, I am better now. I actually prefer social media platforms such as Tiktok and Instagram.

I turn down public speaking invitations all the time. If the people in the room are just about 20 or 30 people, and it is a question and answer session, I can do it. I don’t even like going live on Instagram.”

Source – Tru News Report

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