In a recent interview, Ghanaian singer Article Wan discussed the significant shift in today’s music landscape.
He reflected on how modern artists increasingly focus on creating instant hits rather than crafting songs with depth and meaning.
The rapper and singer expressed concern over the lack of substance in contemporary music, warning that artists who prioritize creating hits over artistic proficiency may eventually fade from the scene.
In contrast, he believes that those who infuse their music with depth and insight are more likely to remain relevant over time.
“A hit song is just a moment in time. It’s a flash in the pan. But to be a great artiste, you need to have depth and substance as well as being consistent in your music,” he explained during the interview as quoted by Ghanaweb.
“True greatness and longevity in music come from dedication, hard work, and a passion for one’s craft. Anybody can have a hit song, but not everybody can create music that resonates with people on a deeper level,” he added.
“While today’s music audience still values meaningful lyrics, their appreciation is different from previous generations. Lyrics have been toned down in today’s music because that doesn’t count much in making a hit,” he concluded.
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